How Did Kanye West Make Taylor Swift Famous?

How Did Kanye West Make Taylor Swift Famous?

In the world of pop music, controversies often play a significant role in shaping an artist’s career. One such controversy that had a profound impact on the rise of Taylor Swift was the incident involving Kanye West at the 2009 MTV Video Music Awards. Let’s delve into how this incident unfolded and its effect on both artists’ careers.

The Infamous Incident

On September 13, 2009, during Taylor Swift’s acceptance speech for winning the Best Female Video award for her hit song “You Belong with Me,” Kanye West unexpectedly stormed the stage, grabbed the microphone from Swift’s hands, and declared that Beyoncé deserved to win instead. This shocking interruption left Swift visibly stunned and bewildered.

The Backlash

The incident generated an immense backlash against Kanye West. Fans and fellow artists criticized his behavior as disrespectful and uncalled for. The media extensively covered the incident, sparking public discussions about etiquette, entitlement, and sexism in the music industry.

Taylor Swift’s Resilience

Despite this unfortunate event, Taylor Swift demonstrated remarkable resilience and grace under pressure. She handled the situation with maturity beyond her years and quickly regained her composure. This incident inadvertently showcased her vulnerability and relatability to millions of people around the world.

A Rallying Cry for Fans

The incident became a rallying cry for Taylor Swift’s fans, who felt a deep sense of injustice on her behalf. They took to social media platforms like Twitter, Facebook, and Tumblr to express their support and solidarity. This outpouring of love and encouragement helped Swift gain an even more loyal fanbase.

Beyoncé’s Act of Grace

A few moments after Kanye West’s interruption, Beyoncé, who was also nominated for the same award, won the Video of the Year category. In an act of grace and solidarity, she invited Taylor Swift back on stage to finish her interrupted acceptance speech. This gesture showcased Beyoncé’s class and further highlighted Taylor Swift’s talent.

The Aftermath

The incident catapulted Taylor Swift into the public spotlight like never before. She became a household name overnight, with people around the world discussing her music, personality, and response to adversity. It also helped shed light on her songwriting abilities and relatable lyrics that resonated deeply with listeners.

A Career-Defining Moment

While Kanye West’s interruption was undoubtedly a distressing experience for Taylor Swift, it served as a pivotal moment in her career. It propelled her from being a rising star to becoming an icon in the music industry. The incident forced people to take notice of her talent and allowed her to solidify her position as one of pop music’s most influential artists.

  • Swift transformed the incident into inspiration for her hit song “Innocent” released in 2010.
  • She went on to win numerous awards including Grammy Awards for Album of the Year.
  • Swift’s subsequent albums gained immense commercial success, breaking records along the way.
  • The incident also led to a public feud between Swift and West, further fueling media attention.


The incident involving Kanye West at the 2009 MTV Video Music Awards undoubtedly played a crucial role in making Taylor Swift famous. While it was an unfortunate and disruptive event, it inadvertently gave her career an unprecedented boost. Swift’s resilience, the support of her fans, and the gracious act of Beyoncé all contributed to turning this controversy into a defining moment in her career. Today, Taylor Swift stands as one of the most successful and influential pop artists of our time.